The Great East Japan Earthquake: Supporting hand-made goods made by PWDs

Nearly 6 years have passed since the Great East Japan Earthquake of March 11 2011. Immediately following the events of the disaster, AAR Japan implemented emergency relief efforts, and at present continues to offer a range of support to those affected persons, including children who suffer from radiation poisoning following the nuclear accident, PWDs, and the elderly who currently reside in temporary housing.
Thanks to the fundraising efforts of the Aeon 1% Club Foundation, we have managed to put in place a total of 107 facilities aimed at supporting the employment of PWDs throughout the prefectures of Iwate, Miyagi, and Fukushima. The funds raised from the foundation from Aeon customers were matched by Aeon and donated to AAR Japan. Here is just one of the activities that were made possible thanks to these fundraising efforts.

A place to showcase products made by PWDs

On November 19th and 20th in the south branch Aeon mall in Iwate prefecture, The Council of Social Welfare in Iwate Prefecture, The Employment Support Office for People with Disabilities along with the order center of products made by people with disabilities held the “Nice Heart Bazaar in Iwate” event. This event has been held every year since 2010, where PWDs from Iwate sell a variety of food that they have made. This year, 33 stalls and booths were set up.

As a joint sponsor, AAR Japan offered goods that could be seen on display on shelves and in glass cases. On this occasion, more than 800 people visited the bazaar and over the 2 days the event was held 700,000 yen (approx. $6300USD) was made in sales. Customers who came to the stores gave their impressions, saying “I always look forward to this event” and “They look so good, and the taste is great”. This was truly a great chance to show the appeal of products made by PWDs.
A picture taken from the “Nice Heart Bazaar in Iwate”(November, 2016)